'Having worked for clients such as the New York Times and BBC, and created inspiring window displays for Hermes and Liberty, it’s unsurprising that Selfridges snapped up Brighton-based designer Kyle Bean’s talents, once he had pitched this wonderful window display concept to them. Drawing upon the theory that ‘Matter cannot be created or destroyed, only transformed’ – Bean’s window displays showcase objects in their original form, side by side with inspirational transformations, weighing scales demonstrating that even after transformation, the matter remains equal……' (theimport.co.uk)
I love he window displays for Selfridges, they are so simple but overly creative. I feel like there's a story he's trying to tell or display through each of the installations but I m not sure what it is! Source & Images from theimport.co.uk
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