Friday, 18 March 2011

Holly Fulton for the Fairtrade Collective


Renowned for her innovative use of prints, Holly’s scarf is at the top of our most wanted list this week for its graphic take on the Manhattan skyline. It’s also made with Fairtrade cotton, which ensures that farmers in developing countries receive both a fair price and an additional Fairtrade premium for their work.

'It's vital to utilise cotton in a modern fashion through strong design. Hopefully projects such as the Fairtrade collective will encourage that; I certainly look at Fairtrade in a different light now.'
Holly Fulton

Although it's interesting about the use of fairtade what attracted me more were the images, I love the lighting in the photography!
Soure: ASOS Facebook

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