Wednesday, 8 December 2010

'T' ShirtS

'T' Shirts by Masashi Kawamura As described on his website:
‘T’ shirts are T shirts that was designed to have the silhouette of 5 famous typefaces; Helvetica, Caslon, Baskerville, Courier, and Cooper Black.



In the world of typography, terms such as typeface, character, body, etc are used to describe the form of a letter. The reason why they use expressions closely related to a human body, is perhaps because each different letter has a distinct quality and personality, in a similar way that us humans are all unique.


In the designing process of these shirts, I aimed to capture the character of each typeface and tried to give them a unique look and presence once worn. By collaborating with Itaru Yonenaga, I feel we were able to produce a collection of shirts that is not only conceptual, but wearable as real clothes. I hope you will find your favorite shirt/typeface.

These shirts will be going on sale from No Control Air in January. Slight details will be modified to be more comfortable to wear. We are taking reservations and inquiries. Please email info@nocontrolair.com for pricing and details.


When I saw and read this I thought it was such a cool idea and concept, also totally love that its wearable. Seeing that my collection contains a few t-shirt I thought it was very appropriate to blog!
Source: masa-ka.com
Images :notcot.com

3 comments:

  1. OMG Vig, I love these, like a more playful version of the ones we saw at that exhibition the other day!

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  2. hehe, I kno they are way cool !

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