I can see mt collection being sold in Miss Selfridge as it fits my target market of young ladies from 18 to 25. The brand has been in the retail industry since 1966 and accquired the high profile of a clothing line that emphasizes on trendy and sty6lish clothing for women. Then in 1994 joined the arcadia group which also consists the ever so popular Topshop also Dorothy Perkins and others. Miss Selfridge has over the years an aura of awareness in women's clothing, allowing them to be easy fit, stylish, up-to-date and of an exquiste form of quality for the high street. This is what I want my collection to embody as well, also being freash and young like Miss Selfridge's clothing where they are simply not afraid to have array of styles, colours, textures and design ideas. (image from MissSelfridge.com)
http://http//www.youtube.com/watch?v=_W1X_V9b6IE
Check out Miss Selfridge's Autumn/Winter 2010 catwalk collection Video below!
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